50th anniversary website launch
Worcester launches commemorative microsite
Worcester, Bosch Group has created a commemorative microsite, 50yearsofwarmth.co.uk to launch its 50th anniversary celebrations.
The website, which will be available for the duration of 2012, will feature a countdown to 14th September – 50 years to the day since the company was formed – as well as a series of competitions and event listings as the golden year of celebration gathers pace.
Visitors to the microsite will also be able to explore the company’s legacy, with a special edition online brochure detailing the manufacturer’s journey from an old vinegar factory in Worcester to market leader in energy-efficient heating systems, including boilers, solar water heating and heat pumps.
The brochure guides readers through half a century of warmth, featuring accounts from some of Worcester’s longest serving personalities.
Martyn Bridges, director of marketing and technical support at Worcester, Bosch Group commented:
“Given that 2012 marks an iconic year for our company, we wanted to offer a central hub for all of our celebratory activities to enable us to celebrate with our customers, trade partners and colleagues alike.
“The microsite features a number of never before seen images dating back through the five decades of our history, as well as a schedule of activities we have planned to celebrate 50 years since the company began.
“There are a number of exciting initiatives in the pipeline, the details of which will be published on our microsite before anywhere else, so it is definitely worth keeping an eye on.”
To find out more about Worcester’s 50th anniversary celebrations, visit www.50yearsofwarmth.co.uk.
Worcester’s dedicated Twitter feed @heatingyourhome will also provide regular updates throughout the course of the anniversary year.
Further information
Visit 50th anniversary website
Read about corporate social responsibility
Date published: 20th January, 2012
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